Branding by Context (BxC)
HI & THANK YOU. Established in 2005, Branding-by-Context (BXC) is a creative marketing and content development studio that helps solve problems by bringing fresh ideas to life. We are producers, writers, designers, programmers, photographers, illustrators and get-it-done’rs. We’ve conceptualized and produced just about every type of communications project thinkable and we’re up for ANY challenge put on the table. Hopefully our in-depth portfolio and glowing client testimonials will inspire you to give us a call and say hello.
HEY IT’S ME!
YOUR COMPETITIVE EDGE. BXC is also creative designer & brand director Drew Dougherty. Drew’s 30+ years of experience are garnered from working within consumer advertising agencies (FCB, Sicola Martin, DGWB), outdoor & action-sports manufacturer’s (O’Neill, Quiksilver), as well as global fashion & sports media (Surfing & Foam Magazine). Drew has been an invited guest speaker for students at UT, SCAD, LAC and talked on NPR’s MarketPlace. Drew also consults (freelances) with larger Ad Agencies & Design Studios directly and confidentially. In 1992 Drew sold his Harley (’82 WideGlide) for his first Mac. He lives with his wife and two grown daughters (one now works here 2 days a week.) He is an avid waterman, cyclists, outdoors man and a weekend farmer, beer maker and surfboard designer. Read Drew’s Linkedin CV/profile here. He also answers the phone.
WHAT WE DO
A BIGGER IDEA OR TWO. We work with brands like you helping refine and create a working “seed-to-tree” brand experience including brand DNA strategy & positioning, corporate/product identity, consumer packaging, ad campaigns, website development, video production and graphic design. We can help you reignite your brand’s passion, refine it’s unique and inspiring story and get you firing on all cylinders. The BXC team’s experience includes sporting goods, technical products, fashion, food and nutrition, beverage and spirits, games and toys and much more. We’re known for our active lifestyle branding but we also step up to more unusual challenges too. (You’ll have to ask.)
HOW WE DO IT
LET’S TELL THE TRUTH. BXC will get you firing on all cylinders through an enlightening DNA Strategy process. In this collaborative exercise we can help discover, refine and define emotional motivations and strategically build the foundation needed to create powerful communication concepts that help you communicate and help you sell. With your unique DNA Strategy we can provide creative solutions that will inspire your team, retailers and customers. It’s not your normal creative brief.
OUR RATES & TERMS
I THOUGHT YOU’D NEVER ASK. Ad agency quality. Freelancer speed. We work per-project or on a retainer bases and we except credit cards (so flexible!). We follow the AIGA and Graphic Artists Guild’s industry standards & terms. We will happily consider whatever works best with your companies polices.
AND HERE WE ARE
HERE FOR YOU. Since 2005 BXC has been serving clients from California to Amsterdam (with an occasional layover in New Jersey). We are located in downtown Dana Point just seconds from the harbor and surf, minutes from biking and hiking trails and less than an hour to the nearest ski-lift. (One hour north of San Diego and one hour south of Los Angeles.) You should visit.
FOR A BIGGER IDEA CALL: +1 949-677-7324 (California)
EMAIL: firstname.lastname@example.org (Spam killer on. You may want to call!)
BxXC – Branding by Context
34179 Golden Lantern, Suite 303
Dana Point, California 92629
GREAT CLIENTS = GREAT WORK
– Johnny Rodriguez, Sr. Marketing Manager
– Eric Crane, Product Brand Manager
– Dave Lester, Brand Manager
– Derek Westen, Global Brand Manager
– Mark Koevermans, Marketing Director
– Doug Martin, Marketing Director
– Kristina Dechter, Editor