Promoting the new Boost Loopt friend finder product. Client Brief: “We’ve transposed a GPS signal into the phones and so if you have friends with other enabled devices (preferably ours…), Boost offers Loopt Friendfinder to locate your friends (or more precisely, their phones… Now we need to come up with something that pushes it as far away from unmonitored surveillance as possible… Go! BXC created layouts, all graphics and art directed the interactive concepts and photography. These eyeblaster banner ads ran everywhere teens and young adults lurked. This project was a collaboration with Powerplay Interactive, Berlin Cameron and Boost Mobile Blob concepts by Berlin Cameron United, NY.
We work with international brands and boot-strapping start-ups helping them refine and create “seed-to-tree” brand experiences including brand strategy/positioning, corporate/product identity, consumer packaging, marketing campaigns and lots of graphic design. We have experienced in sports nutrition, sporting goods, technical products, fashion, food, beverage and spirits, games and toys and more. Emphases on inspiring outdoor and active lifestyles.
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BXC Branding, Advertising & Graphic Design 34179 Golden Lantern
Dana Point, CA 92629