NICE LOGOS MAKE GOOD IMPRESSIONS.
Every brand identity we help create is a custom portrait of your company’s DNA and product’s personality and it starts with a plan, not on a whim. Let BXC help you make more than just a logo. Let’s define your brand and make your mark.
OUT-OF-BOX THINKING COMES IN MANY SHAPES.
BXC will give your product the competitive edge it needs to stand out in a crowded retail space. We help inspire discovery, disrupt the shelves, differentiate you from the competition and help you sell in and sell through.
A PODIUM WORTHY BRAND
BSXinsight is the worlds first prick-less lactate training device that is non-invasive and wearable. BSX Athletics is a kick-starter launched sports technology company and came to us to help develop a launch worthy brand strategy
A NEW SURF/TRAVEL COMPANY BORN HERE
Komunity Project Branding. This new action sports surf and travel accessories brand Komunity Project needed all the pieces necessary to look as legit as their CEO. Kelly Slater is heavily involved with the product design and development of the surf hardware accessories brand.
THE MISFIT TOY EVERY KID WANTS
Toy and Game packaging designers BXC got to play with the Hasbro team. This is just a small sample of the game packages we helped produce for the new kids game Cuponk. Cuponk is the deviant’s tale of action and skill that your Mom won’t approve of. BXC created Hasbro’s Cuponk packaging design, brand DNA, taglines, copy decks, logo and all graphics and illustrations.
PACKAGING DESIGN THAT SELLS A GAME CHANGER
Golf Ball Packaging. Callaway Golf asked BXC Design to re concept their new golf ball line HEX Brand that to sells at all global sporting goods retailers and pro shops. We designed several unique packaging system sets that
ACTION SPORTS DOMINANCE SINCE 1952
Produced while Drew was the Creative Director at O’Neill in Santa Cruz. This is the famous O’Neill “Alien Abduction” campaign I did with my crew while I was the creative director. It ran globally in Surf and Snow magazines.
HOW WE ILLUSTRATE THE OUTDOOR & SURFING LIFESTYLE
We just couldn’t say no to the opportunity of expressing our inner outdoor lifestyle persona’s with Patagonia. BXC and our favorite illustrators, Bethany NG, Troy White, and Drew Dougherty, all got dirt-hippy and seaweed on it. These screen prints have sold world-wide.
INTERACTIVE PRODUCT CATALOG & MICROSITE
An interactive microsite for Odyssey Putters. As for most of us aspiring golfers, the mystery of mastering the little white ball can only be revealed by the gurus of swing themselves. Now let’s add a little science, psychology and
NEW LOGO ICON, LOOK & FEEL, REBRANDING
Orange County Industrial Designer ANDESIGN launched a new branding and logo design identity system with a little help from BXC. ANDESIGN is a modern industrial design studio located here in Costa Mesa, Ca. Produced by branding agency BXC, designed the new logo-monagram
THE ULTIMATE BEACH TOWEL ACCESSORY
Foam serves up global surf culture, fashion and the action sports lifestyle to young women around the world. Foam has been delivering core action sports and edgy fashion cross-over via newsstands, surf shops
INTERACTIVE AD CAMPAIGN
Promoting the new Boost Loopt friend finder product. Client Brief: “We’ve transposed a GPS signal into the phones and so if you have friends with other enabled devices (preferably ours…), Boost offers Loopt Friendfinder to locate your friends