A SURFING ICON. BRANDING, LOGO, ADS, CATALOGS, WEB, PR, SOCIAL, NAMING AND MORE
KELLY SLATER’S KOMUNITY BRANDING: This new action sports accessories brand needed all the pieces necessary to look as legit as their CEO. Slater is heavily involved with the product design and development of the surf hardware accessories brand.
BUSINESS UP FRONT. PARTY IN THE BACK. BRAND POSITIONING, WEB REDESIGN, TAGLINE, AD CAMPAIGN
Just a quick post to brag about the recent Eighteen Eight Fine Men’s Salons Rebrand.
We got to refresh their logo, environmental graphics, promos, taglines, mantra’s and DNA, redesigned the custom built their new website,
CREATIVE ENDURANCE. NEW BRAND, DNA STRATEGY, LOGO, TAGLINE, BROCHURES, EVENT & TRADE BOOTHS, PACKAGING, PHOTOGRAPHY
BXC the sports branding design studio launches BSXinsight Sporting Goods Branding System. BSX insight is wearable Lactate Threshold Training Device. The first of it’s kind. BSX Athletics is a start-up sports technology company and
YOU’RE NOT DREAMING. NEW BRAND STRATEGY, LOGO, TAGLINE, COPY, PACKAGING, ADS & WEB
A very recent project to kick off the new year, nutrition branding for Jennifer Lopez – BodyLab. BXC helped with brand strategy, positioning, logo, packaging, tagline,
SEASONAL PRODUCT GRAPHICS & LOGOS
We just couldn’t say no to the opportunity of expressing our inner outdoor lifestyle persona’s with Patagonia. BXC and our favorite illustrators, Bethany NG, Troy White, and Drew Dougherty, all got dirt-hippy and seaweed on it. These screen prints have sold world wide.
LAB RATS VS GYM RATS. NATIONAL PRINT AND WEB CAMPAIGN, TAGLINE & COPY
Sports Nutrition Advertising Agency BXC created this Men’s nutrition campaign to run in Men’s Health, Muscle Fitness and several other national and international publications for the nutraceuticals company
CUSTOM WORDMARK, ICON & USAGE GUIDELINES
Jaybird Audio logo designed by BXC. BXC Created this custom icon and word mark based on a DNA creative positioning strategy we helped refine and developed prior to the launch of their first product, the wireless bluetooth headset. Look at them now! All images are examples of the logo as the client has used with their creative since the launch of the new logo.
ROAD & MTB INTERNATIONAL CATALOG DESIGN
Felt is a California based independent high-end bike company founded by Jim Felt in the mid ’90s. Since then Felt has developed several unique bicycle technologies. For its time trial/triathlon bikes, the Bayonet Fork, and the MTB Equilink suspension system.